Monday, April 10, 2017

CCR


Here's the link to my Creative Critical Reflection, in which I break down why certain decisions were made for my issue of Relatable and why certain applications were used. Hope you all enjoy!







The Grand Finale

So, this is my final product for Relatable Magazine's June 2017 issue.

I sincerely hope you all enjoy it and thank you for joining me on this journey!









Friday, April 7, 2017

Putting it together

"Bit by bit, putting it together. Piece by piece, only way to make a work of art." ~Barbara Streisand

While Barbara Streisand was referring to the art of the liberal arts, this saying applies to Relatable; throughout the entirety of this journey for my foundation portfolio, I have been building up my magazine piece by piece.

So, while my issue is not complete, I have all the missing pieces and Relatable is nearly finished. Again, as a thank you, here is a few pictures of June Relatable






Putting all of this together makes me feel a sense of accomplishment, looking at how far I've come!

Thursday, April 6, 2017

Tell me a Story

"After nourishment, shelter, and companionship, stories are what we need most in the world." 
             ~Philip Pullman 


Hey bloggers, me again with another update.

Aside from the beautiful images that successful magazines' contain inside of them (because honestly, I choose a magazine for its photo content first) they are also filled with interesting and intoxicating articles that viewers hook onto from word one. This plays a role in the article I plan to write for my double page spread of Relatable... except it won't be an entire article.

Not all stories are set in a standard paragraph by paragraph stature, flowing from one point to the next. What I plan to do will give Relatable style and character, making it differentiate and stand out against competition. As I said above, pictures are important, so I thought, hey, why don't I focus on that and write excerpts for each article of clothing and/or accessory featured? It was a good idea... it still is  a good idea... so I'm going to use it. 

When I was away on my trip north earlier this month, I traveled 'far and wide' to many different stores. While still cold in the snowy northeastern region of the country, their upcoming styles are not: several sun hats, rompers, dresses, and, of course, Swell bottles could be seen left and right. So, being the great photographer that I am, I just had  to take pictures of these garments/accessories and use them for my magazine! 

So, as a gift to all of you for being so supportive throughout my journey, here's a sneak peak of some of the photos I plan to use for my double page spread! Hope you enjoy.












Tuesday, April 4, 2017

Say Cheese

"Cheese tastes good." ~me

While I very much enjoy a wide assortment of cheeses, this post is unfortunately not about literal cheese. Instead, I will be talking about my photos of my model Sanjana.

It was a Sunday, 12:00 noon on the dot when the doorbell rang. Santana was at my doorstep, ready to shoot some photos.

The first picture I shot was for my cover. On my cover, I had envisioned a bathing suit shot, tying in with the summer theme. I had Sanjana try on a few bathing suit tops, option for her to wear jean shorts on the bottom to prevent accidental inappropriate content (because we don't want that). In the end, the picture came out just the way I wanted: after playing around with lighting, I got the image of Sanjana outside lying on a beach towel.

The second picture I shot was for an adjacent page to the table of contents. For this, I planned to have a more formal look with a cute romper. I took several shots of Sanjana at different angles, some in standing poses and others lounging on a picturesque lounge-couch. I still haven't decided which shot to use for my magazine, so I will be playing around with a few of them and choose whichever looks the best on the page (I have a feeling it will be a longer, vertical shot though).

The final picture I shot was for my double page spread. For this, I not only wanted the camera to be closer to my model and capture an over the shoulder shot, but I wanted her to be dressed in a sporty attire. Summer is not just about going to the beach or going out for a nice dinner at the beach; the beach does not make summer! There are so many other aspects of June that people forget compared to the beach in the hot summer sun, such as a workout lifestyle. I wanted to focus a little on this concept with Sanjana's attire in this third picture.

So, now that I've explained it all, I's going to get dow to business, finish this project, and look summer ready while doing it!

Sunday, April 2, 2017

Uptown FONT it up

The title is cheesy, I know, but at least you all know what my topic will be for today... FONTS!!!!

While I had already created some of my pages for my issue of relatable, my group had not. They also informed me that they wished to utilize a font entirely separate from Joomag. In case any of you have forgotten what Joomag is, Joomag is a website that allows users to create and edit their own magazines to the way they see best fit. So, because of this, a font change was in order.

At first, I had no idea where they were going with their fonts, I thought what I had was fine. But then they reminded me that the 'RELATABLE' title must be uniform; I thought they could have just chosen the same one that I had, but that wasn't the case. Thus, one morning in class, my group members and I sat together and scrolled through fonts on a website called Dafont (the link will be at the bottom of the page). It featured several cool and unique fonts that I had never seen before in my life! Together, the three of us choose a font unanimously and went to work on our separate issues.

Downloading the fonts was a little more complicated than I would have liked, but I eventually figured out what to do. The first step was downloading the font. It would then pop up on your screen and say it was downloaded. I know, you're probably all laughing at my "stupidity", but trust me when I say it was more complicated than this. Once it downloaded, for some reason, my laptop forced me to download it twice (I downloaded another font to make sure I was doing it correctly and I had to go through the same double process). Then, and only then, would it pop up as a useable font on my laptop.

Following that step, I had to add the font to my Joomag fonts. This step was relatively easy compared to the first step. All I had to do was click on the font button on Joomag, press the plus sign-- indicating that I wanted to add a font-- and searched for the font in my database. Once finding it, I double clicked it and BAM, it was added to my Joomag fonts.

I would love to stay and chat some more, but I'm off to go photograph my magazine model! Don't miss me too much though, I'll write soon <3

http://www.dafont.com/new.php

Saturday, April 1, 2017

Photoshop is a Blessing

I have a ground-breaking update: photoshop is useful!

When beginning to get pictures for my newspaper, I did not have the intention of utilizing photoshop for my images. At the time, I did not have photoshop on my computer nor was I patient enough to wait to get it/pay for it if need be. Boy was I being foolish.

So, as a result, my dad, Joey, who is a mastermind when it comes to anything computer or technology related, decided to sit down and help me find an alternative source to photoshop. Together as father and daughter we scoured the internet, looking for something that made cutting and cropping a photo appear an easy feat to accomplish. After about 10 minutes or so, we came across an app called GIMP. Essentially, GIMP is exactly like photoshop, but it didn't work out that way for me unfortunately.

The first challenge was downloading GIMP onto my computer. Since GIMP isn't an app from the Apple store, my computer, a macbook, was being stubborn and wouldn't let me download it for 10 minutes. Finally, fed up, I went to my Finder tab and found another secretive way to unlock my computer for a moment, download Gimp, and then lock it again.

So, once this problem was out of the way, I was thinking 'this will go great; smooth sailing from here.' Ehh... wrong.

GIMP was giving me major problems. It was not user friendly, which was an aspect I was in dire need of. The cutting tool, which allows you to trace out the shape of an object in a crop so there is no visible background, was not doing so much cutting as it was making dotted lines all over my page. GIMP opened up new tabs, didn't trace my shapes correctly, and took me steps backward when cropping; not fun on my end.

So, surrendering my pride, I ceded to photoshop. Though I was very against it in the beginning, as long as t creates my images the way I pictured them in my head, it will have to do.

Friday, March 31, 2017

Sketch it

"A picture can say a thousand words."

One of the most important aspects of a magazine is the pictures contained in it. As a child, I know I didn't read books for the words, I looked at them to see the beautiful pictures or illustrations contained inside of the. The same goes for a magazine. A good picture could be the difference between a person picking up Relatable and taking it home for a good read or the magazine being left for the dumps.

Since I am going with summer trends (this includes fashion and accessories) as my story for the double page spread, I have already captured photos of cute new, unique clothing and accessories, some of which I had never seen before I took pictures of them and were really cool. However, I must include other pictures in order to harbor as little 'white space' as possible. White space is the blank or empty content on a page. I'm not saying more image content is better, because it is not in all cases, but when it comes to laying out a page, there should not be any empty space because it will appear awkward to the eye. I had to learn this the hard way after laying out many pages for my school's newspaper.

So, what pictures do I still have to take in order to put the whole enchilada together? For one, I need a cover image. I also want to include a model-esque image on the page adjacent to the table of contents as well as on the first page of my double page spread. Thankfully, one of my good friends, Sanjana Pai, agreed to help me out. She, like me, is a Media Studies student and has to create a Foundation Portfolio as well.

Sanjana will be modeling a few trendy summer styles for me; the question now is how do I capture my image with the click of a camera? This I have the answer to as well: it is called planning. I have sketched out three separate images that I wish to include in Relatable's June issue. Now, I'm not the greatest artist and these were relatively quick sketches because I wanted to get my ideas down onto paper; please, no hardcore judging!








Sunday, March 26, 2017

Every story needs a Table or Contents

Good morning/afternoon/evening/night (for whatever time you are reading this),
If you hadn't guessed from the title, today I will be discussing my Table of Contents.

There were some features I immediately wanted to include in the Table of Contents, one of them being my obvious color scheme. A second feature I wanted to include was to have the words 'Table of Contents' in three different fonts, colors, and located in the middle of the page. After this however, I found myself stuck.

As I've disclosed before, I am a newspaper student at my school and I have to layout pages for my newspaper; this should be no different. But it is. In newspaper, we are hand-given the stories that we will have to put on the page, told which style headline the page will need, and given the pictures directly (they need a caption depending on what they are.) For Relatable, I must create my own content; this includes stories and images. That's what makes this so complicated.

So, being stuck as I was, I ventured into the vast internet to try and find some samples that I could use for inspiration.





While I took bits and pieces from these two examples, such as the circles around numbers, I also discovered a website, design school.canva.com,  that featured many different table of contents. The link, along with the links to the pictures, will be provided at the bottom.

For now, my Table of Contents is incomplete, I have yet to take pictures for the pages. However, I have a pretty good idea of what I want now, and it does not include much change to what I am currently producing. 











Saturday, March 25, 2017

Can you paint with all the Colors of the Wind?

Welcome back! Your presence has been missed greatly!

Now that I've shown you all Joomag, I have began creating my pages (ahh so exciting)!

With that being said, the initial thing I did was choose a color scheme. Since my issue of Relatable is the breakout of summer, I have chosen the colors of bright orange, a light teal/blue color, and black for the lettering. I used orange because it is associated with joy, sunshine and the tropics; a nice blend of happy yellow and the energetic red. Similarly, I used blue to contrast the orange because the general thought of blue is calmness. However, since the blue I chose is a bright and very light color, it reminded me of the chlorinated swimming pools I used to swim in when I was younger and attended day camp during the summer. The colors are very summery and should allow the viewer to feel as if they have jumped right into the season; grab your beach towels and sunscreen everyone! For more on color psychology, I have provided two additional links at the bottom of the page.

The next step, which I am currently approaching, is coming up with story titles to put on the front cover. At the moment, I have these:





Personally, I am liking the way this looks so far, and I am 95 percent sure that I will do a double page story on summer trends. However, I still need to get my images, especially my front cover image. So, all of this may be subjected to change. If it does, I will post a new cover picture :)



https://www.colorpsychology.org
http://www.arttherapyblog.com/online/color-psychology-psychologica-effects-of-colors/#.WNWS6bG-JE4

Friday, March 24, 2017

Just 'Joo' It


Hey bloggers, welcome back. I've missed you all very much.

So, recently, my teacher shared with us students creating magazines for our Foundation Portfolios a website called Joomag. It's this really neat website that allows you to easily create magazine pages. So, not only can I begin putting my edition of Relatable together, but it also allows me to play around with the website and figure out what works best and what doesn't.

Putting a magazine together is part of the reason I choose this option for my foundation portfolio. A fact that I haven't shared with you all yet is that I am a profound staffer for my school's newspaper. As a staffer-- as we call it-- I not only write articles for the newspaper, but I am also tasked with creating and laying out the newspaper pages. Laying out the pages means that I have to drag and drop the written article text that is planned to go on a certain page, add a picture, come up with a headline, and add captions if needed, all while making sure everything is aligned and stylistic. Both this and writing articles for newspaper will aid me greatly because I will have to write my own magazine story to go on the double page spread and I also have to layout a cover page, a table of contents, and the double page spread. It seems like a lot of work, but I enjoy doing these things; in a way it relaxes me.

I am going to leave a link to Joomag at the bottom of the page, and I'm going to provide an image of the Joomag magazine template page since I am aware that Joomag is difficult to get into for free. I'm excited to start putting my work together, and I hope all of you are too!

<3




https://www.joomag.com/

Sunday, March 19, 2017

A Miracle Starts with the Beat of a Heart

"Select your friendships carefully. Gather people who will reinforce your lifestyle." ~ Dan Buettner

Welcome back to my blog!!!! I'm so excited you could join me.

Today, I will be discussing lifestyle with all of you. A big part of your lifestyle is the things you surround yourself with. Yes, as a teenager, I go to school. And yes, I get homework every day. This however is not my lifestyle. My lifestyle is surrounding myself with the things I love, such as dance (I am a dancer) and people who hold the same passions as myself. This is what makes a lifestyle, hence the quote above.

Many popular fashion magazines, such as my inspirations of Teen Vogue and Seventeen Magazine, include a lifestyle section. This features stories either from celebrities sharing information about the way they live their lives or anecdotes from what we are accustomed to calling every-day-people; in other words, non celebrities.

I am not sure if I want this to be a two-page double spread story if I would prefer to save that for a summer fashion story. Regardless I feel that this would be an awesome article to include in the June issue of Relatable. It can keep the target audience connected to the content because they will see real-life encounters of either things they wish to accomplish in their lives or lifestyles that match their own. It can serve as an encouragement to keep going.

The lifestyle tabs of Teen Vogue and Seventeen Magazine are listed below this post. Again, these are where I got information from, I have taken much inspiration from these two sources because what they represent is similar enough to what my group and I hope Relatable Magazine will be known for.

Next issue, I plan on starting to develop my pages! Stay tuned and have a good day!!!



http://www.teenvogue.com/story/21-under-21-

http://www.seventeen.com/life/real-girl-stories/

Saturday, March 18, 2017

Summer Fever

"A life without love is like a year without summer."

....and, I'm back, here to please and appease with another update.

So, I am hoping from the quote above that you guys figured out that I will be doing a summer issue for Relatable Magazine!!!!

The month I'm doing specifically is June. What's not great about June? There's no school, sunny skies and warm weather, no school, time to relax on the beach and spend with friends, and did I mention no school?

While this may be going through all of your heads, as I know it is in mine, this is not the only thing that makes June amazing. June is filled with the beginning of summer trends, such as beach attire and swimsuits, night-time clothing. It is also a time filled with pulled back hair styles to avoid the heat, new makeup looks, and foodies exploring foods, possibly from foreign countries on a vacation.

Whatever the case, we all love June and we all love summer. Now, the question is, what do I put into a June/Summer-themed issue that does not overwhelm readers yet keeps them hooked on Relatable Magazine and wanting more. So far, I only have one big idea: clothing.

It's well known that winter trends come out in the fall, spring trends come out in the winter, summer trends come out in spring... I'm sure you all get the point. Seeing as it is now spring, these summer styles are hitting runways and are being prepared to be shipped out to retail clothing stores so they can stock up on their summer attire.

So, how does this tie in to Relatable you may ask? I can pull information from these sources, perhaps from a New York or London fashion week, and apply it to an article in the magazine.

One source I used was Vogue UK's website; the article was titled, "Spring/Summer Trends To Know Now." The link is provided at the bottom of the page. I hope you all will look at it to see the extent of the inspiration I took off of it!

http://www.vogue.co.uk/gallery/spring-summer-2017-fashion-trends


Friday, March 17, 2017

Round and round and round in the Circle Game

"Anyone who thinks gardening begins in the spring and ends in the fall is missing the best part of the whole year; for gardening really begins in January with the dream." ~Josephine Nuese

...And I have returned once more to update everyone on Relatable Magazine's process!

So, the quote above discusses gardening. While I myself love gardening, as do many women in my family as the admiration seems to have been passed down, I unfortunately will not be discussing gardening. But it's okay, don't cry; truthfully I will discussing something better.

My reasoning behind providing the quote above was because it spoke of seasons and months, aspects of a year. Recently, my group and I decided Relatable Magazine will have twelve issues a year, one for each month. With this decision begs the question: what is so special about having monthly issues?

For starters, Relatable Magazine is not similar to magazines such as People or US Weekly. The magazines greatly differ in content to Relatable; they can be considered as 'news' magazines, and thus explains why they produce so many issues over the course of a year. Because Relatable is fashion and lifestyle and not news, an issue does not need to be provided weekly. Weekly issues may seem like an overload to our intended target and could cause them to abandon Relatable for a competitor. This is something my group and I desperately want to avoid.

Monthly magazines keep trends fresh. I know that whenever I read a fashion and lifestyle magazine, I feel inspired to alter my style to be more 'trendy.' If Relatable was published weekly, it would lose this sense of 'freshness' that I desire for it to obtain. (For reference, I referred to the Teen Vogue monthly issues. A link to view some of Teen Vogue's covers is located at the bottom of this post!

So, with all of that being said, my group and I decided to come up with twelve different topics (one for each month of course) and we would each choose one; three issues of Relatable will be produced for my Foundation Portfolio. They are provided in the picture below.



I will update you all on when I choose a monthly issue to cover, and I cannot wait until then <3



Sunday, March 12, 2017

Hitting the Bullseye

 "The aim of marketing is to know and understand the customer so well the product fits him and sells itself." ~Peter F. Drucker

Hey there! It's Hayley again, updating everyone with another blog post!

The quote I choose to discuss this post focuses on marketing. To me, marketing is promoting and selling products or services to a group of people (the target audience) through the use of advertising. Though this definition varies among people, it is clear that marketing is all about getting a product or a service from point A (the manufacturer or retailer) to point B (the consumer).

As I said in my previous post, Relatable Magazine's target audience was teenage and young adult women. For those of you who don't know the definition of a target audience, I am here to inform you! A target audience, according to dictionary.com, is "the intended group for which something is performed or marketed; the specific group to which advertising is directed."

It is not only imperative to identify a target audience, but it is also important to divulge into who they are as people: their average age, their average income, and even perhaps their race. All of this information compiles together so that marketers know their audience.

Since Relatable is going to be a magazine that is comparable to that of Teen Vogue and Seventeen Magazine, I decided to look into their target market demographics: their audiences are the same as ours. Demographics of Seventeen Magazine are located here.

The demographic point that stuck out the most to me was Seventeen Magazines aspiration for teenage girls to find their own style through reading magazines. Teenage and young adult women feel that magazines are essential to staying in the loop of current styles and trends. My goal for Relatable Magazine is for our target audience to feel like Relatable is essential in order to keep up with current styles and trends.

Friday, March 10, 2017

There's Beauty in Everything

"Beauty is when you can appreciate yourself. When you love yourself, that's when you're most beautiful." ~Zoe Kravitz

Hey everyone! Hayley again, here to update you with the progress of Relatable Magazine!

As I'm sure you all read above (If you didn't please, please, PLEASE read it!) the quote by Zoe Kravitz speaks of the beauty of life. As people, we all have different visions of what makes life beautiful: it could be having a smart and sound mind, watching people all over come to the aid of others because they have good morale, or the materialistic items in which people feel they cannot live without. Whatever the case, everyone has their own niche in happiness.

While not everyone in the world thinks the same thing of what makes life beautiful, some responses can be more similar to each other than others. This is where we as people typically fraction people off into groups, and from these groups we can get a general idea of what they enjoy in life.

This is where Relatable Magazine comes in. As I discussed in my previous post, my group and I decided that Relatable will be more of a fashion, beauty, and lifestyle magazine; geared toward young adult and teenage girls. Our reasoning behind this is simply because we ourselves are teenage girls, soon to be entering young adulthood, and can relate more to this group of women in what makes them happy. As I said before, not everyone believes the beauty of life to be the same thing, but we can be clumped into these groups in which we have a general liking for certain topics.

As inspiration for Relatable Magazine, I looked into popular, well-known fashion and lifestyle magazines, one being Teen Vogue. The online Teen Vogue magazine features regular sections that I plan to include in Relatable, such as:
  • Fashion
  • Beauty
  • Entertainment
  • My Life
  • Wellness
  • 21 Under 21
Teen Vogue is not the only magazine I took inspiration from. Seventeen Magazine also included sections that would work well in Relatable, including:
  • Prom
  • Beauty
  • Celebs
  • Quizzes
  • Your Stories
Overall, the sections these magazines included are the indicator as to why they are popular among teenage and young adult women. Despite the women's different backgrounds and cultures, they all typically enjoy fashion, beauty, lifestyle, and all of the other topics listed above. Combined, these things represent what teenaged and young adult women view as beautiful in life.

Thursday, March 9, 2017

A Star is Born

"Learning is the beginning of wealth. Learning is the beginning of health. Learning is the beginning of spirituality. Searching and learning is where the miracle process begins."

These wise words by Jim Rohn can apply to many different situations in life. Today, I am applying this quote to my life; the beginning of my Foundation portfolio begins here.

When beginning this AICE Media Studies course at the start of the 2016-2017, my peers and I were shown examples of the highly anticipated Foundation Portfolio project. While back then I thought creating my own Foundation Portfolio was far off in the distant future, I have come to realize that the project has snuck up on me, shoving me into cold water to wake me up: I need an idea and fast.

Despite being nearly clueless as I embark on this journey, I am not walking around like a headless chicken; I knew that I was going to create a magazine. I initially began doing research on popular magazine topics to write on, eventually finding listchallenges.com. The link is included here.
Topics on this page included:

  • House keeping 
  • Fashion/Beauty
  • Lifestyle
  • Cooking
  • Sports
  • Family

After discussing with my group the different magazine ideas we had thought of, we decided to create a magazine that focused on aspects such as fashion, beauty, and lifestyles of teenaged girls, something they can relate to. Hence, Relatable Magazine, our 'star,' was born.